CIANJ Announces New Business Venture With TAPinto Network
CIANJ Announces New Business Venture With TAPinto Network
March 5th, 2024 (Rochelle Park, NJ) –The Commerce and Industry Association of New Jersey (CIANJ) and its flagship publication COMMERCE Magazine are proud to announce a new venture with TAPinto, an award-winning news network of nearly 100 franchised local online news and digital marketing platforms covering more than 125 towns in New Jersey. Click here to view COMMERCE Magazine’s new website!
COMMERCE Magazine and CIANJ, a statewide business group, are launching the first business news website on the TAPinto network, which now delivers original local news reporting to nearly 2 million readers per month through its network of local news sites.
Anthony Russo, the CIANJ President and Publisher of COMMERCE, said he is pleased to extend his magazine’s upbeat and thoughtful business news coverage to the TAPinto network. For more than 50 years COMMERCE Magazine has been the voice of New Jersey’s business community, providing insightful stories on the latest news and trends. Four years ago, COMMERCE launched its digital publication to complement its hard-copy version, which is mailed monthly to all CIANJ members, political leaders and select readers throughout the state.
“Through this venture, COMMERCE Magazine will enhance the value and extend the reach of our publication to millions of New Jersey residents and businesses,” Russo said. “We are fortunate to be partnering with such a proven and successful network as the TAPinto network in sharing the news that matters.”
TAPinto, headquartered in New Providence, is one of the only scalable sustainable local journalism models in the country and recently celebrated its 15th birthday. TAPinto local news and digital marketing platforms are franchised to local owners/publishers who provide original local news reporting every day for their communities. TAPinto has no paywall, enabling all residents of New Jersey to be informed and involved in their communities. TAPinto now offers publications that wish to be on the TAPinto platform yet maintain their own branding to do so through an innovative licensing product.
“We are excited to partner with CIANJ and COMMERCE Magazine to expand the magazine’s reach and provide statewide business content for our readers. Through this ground-breaking license partnership, we have created a unique content and advertising collaboration that is a model for how publications can work together to not only survive but thrive,” said Michael Shapiro, founder and CEO of TAPinto.
The new COMMERCE Magazine site on TAPinto, is available at commercemagazinenj.com. It will feature news stories from major industry sectors, commentary, a monthly message from CIANJ President Russo, member spotlights, member notes, as well as a link to the monthly digital version of the magazine. For information on marketing opportunities, please contact Kathy Agudo at kagudo@cianj.org or 201-368-2100 x103
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