KAYCO APPOINTS BRIAN GORMLEY AS EXECUTIVE VICE PRESIDENT / GENERAL MANAGER FOR “KAYCO BEYOND”

For Immediate Release

Contact: Vicki Garfinkel, 973-519-8926, vickigj@gmail.com

 

 

KAYCO APPOINTS BRIAN GORMLEY AS EXECUTIVE VICE PRESIDENT / GENERAL MANAGER FOR “KAYCO BEYOND”

 

Former Ocean Spray Cranberries Executive Brings 20 Years of Experience in Business Management to New EVP/GM Role

BAYONNE, NEW JERSEY (September 13, 2018) – Kayco, the leading manufacturer and supplier of kosher foods in the USA announces expansion and new leadership for their newly formed Beyond Division.  Among our Beyond brands, you can find Absolutely Gluten Free products from crackers to cauliflower pizza, Beetology juices and RTS Beets, Dorot frozen herbs and Mighty Sesame, a leading brand of Tahini dressings.

Gormley comes to Kayco after over fourteen years at Ocean Spray Cranberries, most recently as Senior Director in charge of the company’s $800 million groceries business. Areas of experience include marketing strategy development, business planning, customer-broker management, cross-functional leadership, team building, data analysis, new product launches, and creative development.

Gormley will be responsible for driving strategic sales and marketing initiatives for Kayco Beyond to deliver both short- and long-term growth and profit objectives. Working with the entire marketing, sales, purchasing, and logistics team, his responsibilities will include identifying new opportunities, reviewing and analyzing market trends, evaluating effective ways to go to market, analyzing use of retail services, driving distribution gains and leading new product launches.

“Our vision is to reach consumers beyond the kosher section,” said Mordy Herzog CEO of Kayco. “Today’s shoppers are looking for on-trend products, with strong attributes that encompass this divisions core values from Fair Trade to Gluten Free, Organics as well as Kosher.  Kayco has proven itself uniquely capable of filling that demand.  Brian Gormley will be coming on board to lead Kayco’s Beyond division.  We are enthusiastic that Brian will develop this Kayco division into a key growth engine for our company.”

“As Kayco Beyond continues to grow, so does the need for an experienced leader at the helm,” said Kayco President Ilan Ron. “Brian brings more than two decades of U.S. and International sales and marketing experience to Kayco. His background and skill set as an accomplished business leader makes him ideally suited for this challenging role.  We are extremely excited to have Brian fill this strategic role.”

According to Harold Weiss, long time Kayco Executive, “This is an exciting time for the company.  I was able to have the unique opportunity to initially take our Beyond division to where it is today, and I am excited to have Brian on our team to take us to the next level.”
Reporting to Ron, Gormley will officially join Kayco on October 3, 2018.

About Kayco Beyond
Kayco utilizes its sourcing and marketing knowledge to introduce items to the general market beyond kosher. As consumers look for optional products that meet the demands of healthful, convenient or restricted diet lifestyles, Kayco fills that demand with its growing ‘Beyond’ business, with brands that include Dorot, Absolutely Gluten Free, and Beetology, as well as its The Mighty Sesame line.

Note to Media:  For additional information, interviews and photos, please contact Vicki Garfinkel, VICKIGJ PR, 973-519-8926, vickigj@gmail.com.

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