NEW JERSEY DEVILS LAUNCH JERSEY SHOPS PRESENTED BY CITIZENS PROGRAM 

FOUR SMALL BUSINESSES TO BE SELECTED AS MONTHLY WINNERS AND HIGHLIGHTED THROUGHOUT THE 2022-23 SEASON; UP TO 50 ADDITIONAL BUSINESSES TO RECEIVE JERSEY SHOPS KIT AND WEBSITE 

NEWARK, NJ (January 12, 2023) – The New Jersey Devils announced today the launch of the application process for Jersey Shops presented by Citizens, a program that will support local New Jersey small businesses and their owners by spotlighting four small businesses over the course of the 2022-23 season. The application process will be open throughout the remainder of the Devils’ regular season. 

Each of the four businesses selected for the grand prize will be showcased through a variety of Devils’ channels including in-arena features, website inclusions, and organic and paid marketing efforts to gain exposure throughout the state. The four winners and up to 50 additional businesses that submit applications will receive a dedicated listing on the Jersey Shops official webpage and a Jersey Shops Kit including “Made in Jersey” window decals, promotional merchandise, and invitations to Devils networking events. Businesses can learn more and apply by visiting newjerseydevils.com/jerseyshops. 

“Citizens is pleased to support and celebrate these local businesses as they are the backbone of the community,” said Sarah Lindstrom, Head of Business Banking, Citizens. “We are especially excited to show our continuing commitment to this area through our partnership with the New Jersey Devils and their Jersey Shops program, an initiative that helps build both the businesses and communities we serve.”

Each grand prize winner will have the opportunity to tell the story of how they built their business and the impact they’ve had on their community through a vignette created in collaboration with the Devils. The Devils will support the business through marketing support, visibility with other businesses, networking opportunities and more. 

“The valuable goods and services that small businesses provide serves as the backbone of our New Jersey communities,” said Chad Biggs, Senior Vice President, Corporate Partnerships Activation, New Jersey Devils & Prudential Center. “We are proud to join Citizens in our support and promotion of them by telling their stories, highlighting their work, and helping them grow. We take great pride in helping these success stories that truly are Made in Jersey.”

About the New Jersey Devils: 

The New Jersey Devils are part of the 32-team National Hockey League, with teams throughout the United States and Canada. Established in 1982, they are celebrating their 40th season in the Garden State. During that time, the team has won three Stanley Cup Championships: 1995, 2000 and 2003. Follow the Devils at NewJerseyDevils.com, on Facebook, Twitter, and Instagram. The New Jersey Devils organization is a Harris Blitzer Sports & Entertainment property.

About Citizens Financial Group, Inc.: 

Citizens Financial Group, Inc. is one of the nation’s oldest and largest financial institutions, with $224.7 billion in assets as of September 30, 2022. Headquartered in Providence, Rhode Island, Citizens offers a broad range of retail and commercial banking products and services to individuals, small businesses, middle-market companies, large corporations and institutions. Citizens helps its customers reach their potential by listening to them and by understanding their needs in order to offer tailored advice, ideas and solutions. In Consumer Banking, Citizens provides an integrated experience that includes mobile and online banking, a full-service customer contact center and the convenience of approximately 3,400 ATMs and approximately 1,200 branches in 14 states and the District of Columbia. Consumer Banking products and services include a full range of banking, lending, savings, wealth management and small business offerings. In Commercial Banking, Citizens offers a broad complement of financial products and solutions, including lending and leasing, deposit and treasury management services, foreign exchange, interest rate and commodity risk management solutions, as well as loan syndication, corporate finance, merger and acquisition, and debt and equity capital markets capabilities. More information is available at www.citizensbank.com or visit us on Twitter, LinkedIn or Facebook.