BRIDGEWATER, NJ – What is likely a world-first, a New Jersey campaign successfully used VoterMaker to run a text messaging campaign that delivered uniquely crafted messages to each voter based on the voter’s specific demographics using VoterMaker’s artificial intelligence IntelliText tool.

“Using VoterMaker’s IntelliText, the campaign was able to deliver approximately 50,000 text messages in November to a large a group of voters where each voter received a unique text message specifically tailored to the voter’s specific characteristics, demographics and priorities,” said Filipe Pedroso, founder and CEO of VoterMaker Inc., “Instead of sending the same text message to all the voters in the group, VoterMaker’s IntelliText used our artificial intelligence and algorithms to specifically write messages to each voter that was uniquely connective in an amazing new way so when a voter read the message, they instantly made a meaningful connection with the campaign. If a voter likes apples and bananas, but not cherries and oranges, IntelliText will focus on the apples and bananas, mixing these characteristics into a campaign message. This is powerful stuff!”

“What we’ve seen is that voters’ respond with, ‘you’re saying the right thing’, and there’s a statistical significant reduction of stop requests,” added Pedroso, “It’s obviously working. Voters get the feeling like these guys at this campaign understand me, they know what’s important, and I’m going to vote for them.”

AI IntelliText™ is a proprietary innovation of VoterMaker, and uses artificial intelligence and complex algorithms fine tuned to analyze voter data, the campaign platform, and key demographic fields to generate a text narrative that is immediately delivered to the voter.

“Personalized message delivery to each individual voter is the future of successful political campaigning,” continued Pedroso, “These are personalized messages that focus on the campaign platform ideologies that align with each voter. The messages are honest with a focus of using AI ethically. VoterMaker is revolutionizing the way that political campaigns are executed and elections won – and we’re just getting started.”

VoterMaker is the world’s most comprehensive voter management and contact software solution invented by Filipe Pedroso, an elected official with over thirty years of political experience and is an accomplished technology innovator holding two U.S. patents with several more pending. He said, “I created VoterMaker with a vision to provide every candidate running for elected office, regardless of their campaign’s scale, the economic resources and capabilities needed to connect with voters. My aspiration is that VoterMaker empowers candidates to engage with voters effectively, ultimately enhancing voter awareness of their choices. A well-informed voter is not only beneficial for democracy but also for a better America.”

Accessible through any web browser and with mobile apps currently in development, VoterMaker is a nonpartisan solution suitable for campaigns at all levels, from local Board of Education and municipal races to gubernatorial and presidential elections.

For more information about VoterMaker and its groundbreaking IntelliText™ technology, please visit https://VoterMaker.com.

About VoterMaker Inc.

VoterMaker, a USA-based company founded and led by Filipe Pedroso, Esq., offers the world’s most comprehensive solution for effective voter data management, campaign organization, and voter messaging. With a focus on connective messaging and successful message delivery, VoterMaker equips campaigns with powerful tools for raising funds, organizing campaigns, delivering effective messages, and engaging voters. As the most complete voter management and contact solution available, VoterMaker’s platform integrates data analytics, cost-effective delivery methods, and innovative technology to optimize campaign operations and increase the chances of success.

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